If you’re ready to bring your expertise to the world with a coaching program or online course, then you need a coaching platform that supports every aspect of your online business: your professional website, client management system, email marketing, and sales funnels.
The right coaching platform will make running your business easier by providing tools that not only let you streamline your entire business but also allows you to scale your business.
What to look for in an online coaching platform?
Your coaching platform should give you the ability to plan, build, and sell your offers.
Plan: The first step to building your online coaching business is to plan out your coaching program, online courses, memberships, affiliate programs… Think about how you want to connect with your audience: do you want the ability to go live, to host multiple course structures, to create communities? The right coaching platform will give you the ability to plan out your entire business structure (even if you’re not ready to launch every part).
Build: Different coaching platforms offer different ways (course structures) for you to bring your expertise to the world. The course structure you choose to share your skills is important and you should be able to customize a coaching experience that’s right for your clients. A good coaching platform will give the flexibility you need to cater to your audience by providing robust program/course structure building tools.
Sell: Planning and building your coaching program or online course is only half the battle. You’ll also need a way to bring your offers to your target audience and that’s why you need a platform that also supports your marketing efforts. A lot of coaching platforms want you to rely on third-party integrations for your marketing strategy, and that can be very time consuming and costly. The right coaching platform for you will support every aspect of your business - including marketing and sales funnels.
Why is it important to find an all-inclusive coaching platform?
Not all coaching platforms give you the ability to plan, build, and sell your offers on one platform - which makes it more difficult to actually run your business.
If you’re currently using multiple platforms to run your online business, then you understand how much time it takes to pull together all the different pieces. Jumping from one platform to another is exhausting and can be the cause of breakdowns in your overall business strategy.
Having your website, landing pages, coaching program, online courses, memberships, email marketing, CRM system, and sales funnels all in one place will save you so much time and money.
Plus, running your business on one platform doesn't only make your life easier - it also gives your clients a better, more personalized experience - because you have more time to focus on your clients and the tasks that actually move the dial for your business.
What makes Kajabi the best online coaching platform?
Kajabi is a popular platform with online coaches, course creators, and therapists because it’s the only coaching platform that has all the tools you need in one place: website builder, multiple course structure options, automated email marketing, CRM system, and built-in sales funnels.
Website builder: The Kajabi website builder is easy to use and has a lot of customization features. You can quickly build a branded website and landing pages to drive traffic to your offers. The Kajabi website builder also has responsive options so you can build a mobile-friendly website. Your website should be your hardest working ‘employee’ and the Kajabi platform gives you the tools you need to build a website that works for your business.
Course structures: Kajabi offers multiple course structure options: mini course, online course, drip course, membership, coaching program, community, and DIY. Having these options gives you the flexibility to build a customized experience for your clients. Unlike other coaching platforms that limit how you deliver your services, Kajabi lets you build your coaching business the way you want.
Email marketing: Email marketing is one of the best ways for coaches, course creators, and therapists to build connections with qualified leads. With Kajabi, you can create email campaigns with automated triggers that move your email readers through your sales funnels. And you can track your email data in Kajabi to see what content actually converts.
CRM system: If you want to work with clients, you need a really good client management system - one that automatically takes care of those pesky little tasks that have to get done. With Kajabi, you can manage your contacts, automate interactions with clients, and keep track of client progress. You get the CRM tools you need to understand what your clients need.
Sales funnels: Kajabi Pipelines are hands down the number one reason to make the switch to Kajabi. Pipelines combine landing pages, email marketing, and automation triggers to create a sales funnel that sells your offer. They are how you reach your audience and move them closer to purchasing. Kajabi is the only coaching platform that offers these built-in sales funnels that bring together all the conversion-driving pieces of your business.
Finally! An all-inclusive education platform that understands what online coaches, course creators, and therapists have been saying - coaching platforms should have the ability to support every aspect of your business.
How to get started on Kajabi?
Kajabi is one of the easiest platforms to build your coaching business on because of all the resources available. You get access to live support and hundreds of blogs, tutorials, and training sessions to help you get started. You can try Kajabi for free for 30 days by signing up through our affiliate link (the standard trial is only 14 days).
Once you sign up, Kajabi will walk you through the steps to plan your business structure, build your programs/courses, and automate your marketing strategy with built-in sales funnels.
Are you ready to make the switch?
If you’re currently using another platform like Clickfunnels, Teachable, Thinkific, or ConvertKit, then Kajabi might be the solution you’re looking for.
Kajabi vs Clickfunnels: If Kajabi Pipelines sound like something your business needs, then Clickfunnels is the next best coaching platform. Clickfunnels gives you many of the same capabilities as Kajabi to build a robust marketing strategy. The notable difference between Clickfunnels and Kajabi is the course structure options. If you want more flexibility to customize your coaching program, online courses, memberships, affiliate programs… then Kajabi is the best coaching platform for you.
Kajabi vs Teachable: Teachable offers a lot of course structure options which is great for coaches, course creators, and therapists. The Teachable platform allows you to create a custom coaching program with a personalized client-experience. It’s great if you don’t mind using third party integrations for all the other key pieces of your business: your website, email platform, and sales funnels. But, if you want the entire package, then Kajabi is the right option for you.
Kajabi vs Thinkific: Thinkific is a really great knowledge platform because you can easily create online courses to share your expertise. It’s ideal if you want to launch an online course and worry about the marketing piece later. You’ll have to rely on third-party integrations for email marketing and sales funnels if you decide to go with Thinkific. Although the Thinkific platform does offer popular integrations, it still doesn’t compare to Kajabi’s all-in-one capabilities.
Kajabi vs ConvertKit: The differences between Kajabi and ConvertKit are subtle at first but become very clear as you begin to scale your business. ConvertKit has all the tools you need to launch your business, but once you’re past the launch phase you’ll have to find more robust tools to handle your growth. Kajabi actually offers a seamless integration with ConvertKit because it is so common for users to make the switch from ConvertKit to Kajabi. ConvertKit is a great option if you don’t want to grow beyond your initial launch strategy, but Kajabi will take you much further.
Unlike these other popular coaching platforms, Kajabi gives you all the tools you need to streamline your entire business. You can certainly build a successful coaching business on any of these other platforms but you will have to rely on third party integrations, and that’s what really makes Kajabi the best coaching platform.
Make the switch even easier with a done-for-you Kajabi template!
We love Kajabi and recommend it to every online coach, course creator, and therapist. We started this business with the goal of making it easier for you to ditch the traditional 9-5 and build a business you're passionate about. Our Kajabi templates are strategically designed to bring your expertise to the world while saving you time and money. You don’t need to spend $1,000’s to get a professional coaching website that converts. Visit the shop to find your perfect Kajabi template!